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Apple famously said that the iPad tablet ushers in the post-PC era. That hasn’t been exactly true just yet as more PCs are sold each year than tablets, but it may finally change in 2013.

DigiTimes Research senior analyst James Wang recently said that he expects global tablet shipments to top 210 million units in 2013. Out of those 210 million units, he expects 140 million to be branded tablets like the iPad, Nexus 7 and Galaxy Tab. Overall tablet shipments would soundly beat notebook shipments for the first time, and truly usher in the much lauded post-PC era.

Beyond beating PC shipments, Wang expects Apple to remain as the top tablet vendor in the world. Apple’s overall market share, however, will fall from 60 percent to 55.6 percent thanks to Google’s new found success in the tablet market. He also says that Apple will only account for 37.4 percent of all tablet shipments next year.

As for Google, Wang expects the company to become the second largest tablet vendor in the world next year. The company’s Nexus line will continue to do well, and is projected to hit 19 million units shipped worldwide.

Google may not win the hardware war next year, but it will definitely win the OS war. It’s projected that Android-based tablet shipments will reach 121 million units next year. If that happens, Android will beat out iOS as the most used tablet OS. Android smartphone shipments are already outpacing iOS smartphone shipments three-to-one.

If the above analysis is correct, it could spell big trouble for Microsoft and its OEM partners that have relied on the PC market for the last two decades. Microsoft is trying to adapt with the tablet and touch-friendly Windows 8, but it has yet to prove itself as a viable contender.

2013 may very well be the beginning of the post-PC era, but that doesn’t mean the PC is dead. More consumers will move to tablets, but the PC enthusiast market will remain. PC component shipments will probably stay largely the same. We’ll only see a decrease in the shipment of pre-built PC notebooks and desktops.
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ANOTHER VIEW

That was fast, if it ever was. Don't blink or the so-called PC era will pass you by. For years, I've called it the cloud-connected device era because of the deeper meaning: Context. But more appropriately, the new epoch is contextual computing, which really extends a transition underway since the World Wide Web opened to the masses about 20 years ago. During the two earlier computing eras, mainframes and PCs, location defined the user. During the contextual computing era, the user defines location.

If you listen to analysts obsessed with selling services to enterprises or companies like Apple, post-PC is all about devices. It's anything but.

Context is everything today. I started writing about the concept circa 2004, borrowing from my boss of the day -- Michael Gartenberg. The concept is simple: People are satisfied with what they've got on hand. In context of the airport, a hand-held game console is good enough, while at home the person prefers Xbox and big-screen PC. But because of the cloud connected to an increasing number of mobile devices, context is a much bigger, broader and badder technology trend.

Changing Roles

Within context, there are contextual layers often misunderstood by companies making products or analysts predicting trends. We started writing about these nuances years ago, but suddenly see how post-PC advocates miss their importance. For example, in October 2007 we explained:

As mobility increases, people's roles change; they are more defined by interaction than location. Fifteen to 20 years ago, location more defined personal and professional roles. Terminals or PCs connected to servers tethered the professional role to the workplace. But increased mobile causes roles to change by context. An employee could go from product manager to parent, in a single interaction, without ever leaving the living room.

Stated differently six months earlier:

In the heyday of mainframes, location defined people's work roles and how they interacted with technology. The work day ended and employees went home. Today, role is often defined by interaction rather than location-- and the technology as well. Mobile device proliferation enables the overlapping of roles, but the technology tends to be highly decentralized. Mobile workers carry cell phones, PDAs and laptops -- with different data repositories -- that facilitate the commingling of personal and professional information and behavior.

The device's importance begins and ends with context, which interaction and not location defines. That's little changed in five years. But cloud services' role has increased exponentially, shifting data storage online and enabling more computing scenarios independent of location.

Particularly in the United States, where the economy is today more about services than manufacturing, location less defines work roles than ever. What so-called knowledge worker does a 9-to-5 job anymore? Many companies expect employees to take some work home or to be available -- to change roles -- anytime, anywhere. Similarly, workers expect, many demand, access to personal stuff, whether content or relationships, on the job. C`mon, tell me you never used Facebook, Google+, LinkedIN or Twitter at the workplace, and I'll call you a liar. Texting on the job, anyone?

Relationship is another contextual nuance. There is the aformentioned changing work and home roles. But there is connection to others, which thanks to cloud services and apps is location-independent. Interaction that starts face to face continues via text message when people separate and then goes on social networks. People interaction is no longer location, or even device, dependent.

Better BYOD

Analysts chatter lots about the BYOD -- bring your own device to work -- movement. But there's nothing new. This trend is decades old. How did the first cell phones, PCs, PDAs and other devices arrive at big businesses? Through the employee backdoor. I have written about this behavior for as long reporting on tech -- 18 years. What's different now is context. Because of the cloud and the ability for content and communications to roam, people want to access their stuff anytime, anywhere and on anything.

The cloud is all about context. Content follows users everywhere, independent of device. Your music is available anytime, anywhere, on anything. You watch a movie in one context, sitting in man chair at the mall on a smartphone and resume on the big-screen TV at home. Content is the same, but context and device change. BYOD advocates often miss this point.

Too often in technology development meaning is lost. What means most to the consumer? What is the emotional quotient? Movies with appealing storyline, excitement, effects or actor matter. Music is hugely personal, as are the artists whom listeners idolize. Then there are the photos people take of others, or places or things, that evoke time, place or relationship. Finally, there are the people connections themselves. Context unifies them all, and the current computing era is evocative.

Sour Apple

Apple doesn't understand context well. The company is too control-oriented, seeking to create context where it often isn't. The company is a great seller of aspiration -- releasing pretty products wrapped in marketing that convinces would-be buyers life will better with Product X, Y or Z. Often the underlying aspirational quality is uniqueness -- of being special, for being among the select few. Yes, Apple captures context when showing people connecting together through services like FaceTime. But the company is a late-comer to the contextual cloud and offers no social reach, relying on third-party services like Facebook and Tumblr to connect people.

What Apple did right with iPhone, and later iPad, is make devices more human. In 2007, iPhone supercharged the smartphone category with a more natural user interface. Suddenly, there was a new way to interact with a handset that was seemingly magical. Humanness made the original iPhone stand apart from all competitors, and Apple used a variety of sensors to imbue the quality. Touch, and its intimacy, and the way the handset responds to proximity gives it human quality.

iPad extends the concept. In June 2010 confessional, "I was wrong about Apple iPad":

iPad offers fresh functionality: Immersion. I find there are fewer reading distractions, and content is better presented than on a laptop and browser. I'm more focused and retain more of what I read. For reasons not easily explained, I find myself more thoroughly reading iBooks than defaulting to the skimming I sometimes do with physical books. Part of this immersive experience is the technology, but also how iPad is used. Apple's tablet is a sit down and focus device, as much because of size and shape as screen and user interface. The totality -- physical design and software benefits -- is immersion.

I tell you, Apple CEO Tim Cook doesn't understand context at all, nor anyone else on his leadership team. They're too obsessed with selling devices and keeping margins high, riding the BYOD wave into the enterprise without understanding why the trend is so much more significant today. The presumption: People want Apple devices because they're better designed, easier to use. No. Context is the driver -- getting access to things that are meaningful anytime, anywhere and on anything. BYOD is not about devices but context.

Apple's recent tablet travails show just how true this is. In August 2011, Apple had overwhelming tablet share in the United States -- 81 percent. A year later, iPad had dropped to 52 percent share, with Android tablets rising to 48 percent from 15 percent. Globally, during third quarter, according to IDC, Apple's tablet share was 50.4 percent -- that's down from 68.2 percent in Q2. Go back even six months, and post-PC device-obsessed analysts forecast iPad's dominance for another four or five years. That's PC-era thinking, when the device mattered more. Apple's early magic making iPhone and iPad more responsive is easily imitated. Imbuing devices with humanness is no sure success long term. Cloud context isn't device dependent and matters more.

Google Now

In preparing this analysis I started looking at Google from a fresh perspective, suddenly realizing how completely the company gets contextual computing -- or stated differently, contextual cloud computing. Context is in the corporate DNA. Overture, which Yahoo acquired in 2003, invented the business model Google perfected, selling keywords and ads around search. Hell, it's called contextual advertising.

The search and information giant started making key contextual cloud investments in the late Noughties, with 2008 releases Android (September/October) and Chrome (December) being among the most important platforms. But there are plenty of others. Among them:

  • Gmail beta started in March/April 2004. Late-starter Google now has the most popular web-based mail service.
  • Maps (February 2005) and Earth (June 2005) caused some head scratching as to why give away something so valuable for free. No wonder any longer. Today, Maps is essential to contextual local search.
  • Google Apps/Docs seemed like an odd investment, when debuting in stages and beta during summer of 2005. But the service is very much about collaboration context.
  • Google Talk (August 2005) played catchup with other messaging clients when released. Today, it seamlessly, and easily, follows users across devices providing relationship context.
  • In October 2006, Google purchased YouTube, which proved to be a huge driver of original content and, more recently, Hollywood-made productions available anytime, anywhere on anything.

These services stand out for being released around the same time, but coming together as part of a larger package of contextually-oriented offerings in 2011 and 2012, alongside Google+ and Search, plus your World. These services are all about context, providing what you want where you need it. Google offers many services, but search, alongside these nine -- Android; Apps; Chrome; Gmail; Google+; Maps; Search, plus your World; Talk; YouTube -- forms the current contextual platform that culminates in one service.

Google Now is where the search giant extends contextual cloud computing in a big way. The service debuted with Android 4.1 in July, and Google dispatched a new iteration alongside v4.2, which starts shipping on new devices November 13.

The service represents a watershed development. Google successfully presents its depth of search and contextual services in a truly meaningful manner -- one that can change how people interact with mobile devices. You don't have to search. The feature tracks activities and location, anticipating what information the user needs before asking and presenting it contextually.

Google Now presents information in "cards". Is there an accident on your daily commute? Google Now will tell you. Is there an interesting nearby event, you are notified. Ditto for public transportation and time the next bus or train will come.

Contextual Cloud Computing

Google gets contextual computing, what I'll henceforth only refer to as contextual cloud computing. That's sure to keep the company's products and services relevant, even as PC-era companies struggle to maintain relevance. Next to Google, Amazon stands closest delivering truly relevant contextual cloud computing experience.

Those vendors all hyped up about post-PC era devices need to rethink their approach. The challenge is providing context across multiple devices, something Samsung increasingly does well. Microsoft moves in the right direction with Office 365, Surface, Windows 8 and Xbox Live. Nokia is nearly a lost cause, and would be if not for a sprinkling of Microsoft cloud services. Apple runs in place. Sony has the basic concept right but needs a less-siloed approach (that could be said for Samsung, too).

The post-PC era already is over, if it ever began. The personal computer's role changes, becoming one of many contextual devices rather than the central hub connecting them. If the PC continues, even in decline, how can there be "post" anything? Welcome instead to the contextual cloud computing era -- and be glad for the freedom it brings.

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Glad someone finally said it. The idea that PCs would be made irrelevant by portable consumption devices is asinine. Professional photo/video/sound/etc. editing isn't going away and isn't going to suddenly jump to 10 inch tablets. The real problem, imo, has been that so many people bought computers almost solely to consume content (music, video, web, etc.). Now that we have proper devices for consumption it's not surprising that a lot of people aren't buying big, bulky systems just to read their e-mail or participate on Facebook. If anything, all we've seen is a necessary correction in the market, made possible by a new 'class' of devices.

I'll be keeping my PC for gaming, image/video/audio editing, and other forms of consumption and creation. I have an e-reader (great device - very happy I can take lots of books on a trip and not worry about running out) and a 'laptop' for travelling. A tablet (as much the gadget freak in me wants one) doesn't fit my lifestyle in any way, so I'll keep looking longingly at them in the store, trying to come up with a good reason why I should have yet another device to keep charged, clean, and ready. In the mean time, my next PC upgrade is already planned (new video card, woot!) and I'll be enjoying my 'post-pc' era lifestyle *with* my PC.

  • Pro photo/video/sound is not the only things that requires a workstation either, The entertainment industry is a drop in the bucket of the economy. For examples take the energy and pharmaceutical industries.Do you think professional staff in offices and factories at desks want to design nuclear plant construction and maintenance programs, model coal seam development, design offshore oil rigs, model and control giant interconnected pipeline systems, monitor and model power generation for wind and solar plants in changing weather, etc on ipads? In the medical industry do you think they want to model the molecular structure of new drugs, analyze test result databases, and maintain shifting production steams at drug fab plants on their cell phones? It might sound fun to do that stuff on tablet apps from an easy chair but its not as fast, efficient, precise, etc and thats what matters to companies. People need computers that support large screens, many windows, precise pointing devices, high processing power, very large files and RAM, industry-specific software suites developed over decades, highly customizable hardware to control special facilities, etc.

  • Best comment here. Although I think we will find out that the number people that really use PC's for real work is going to be less than many people think.

    The correction is going to be a big one. Nothing wrong with that. I think Microsoft knows this more than anyone....hence the Windows 8 Tablet in your face UI on every device they have now.

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    Why 2013 will be the year of the cloud database

    Data complexity and performance needs are the two reasons enterprises will find solace in cloud-borne database technology

    Those businesses that store data in the cloud typically use primitive file storage systems rather than databases. However, these days many cloud computing platforms are adding or enhancing their database offerings, thus becoming more compelling to enterprises.

    For example, Google now offers a relational database for its cloud-hosted App Engine application development and a hosting platform called Google Cloud SQL -- in short, MySQL in the cloud. Both Oracle and Microsoft have their own cloud-based database offerings. Amazon Web Services offers Relational Database Service (RDS), as well as other popular databases in its IaaS product.

    Of course, a fraction of enterprise data already exists in public clouds, so why will 2013 be the year of migration to cloud-hosted database systems? There are two core reasons for the migration and a simpler reason for the 2013 timeframe.

    The first and most critical reason for the migration is that data in most enterprises is a huge mess. For years, databases have been built around applications or some tactical need, creating hundreds or even thousands of data silos that are difficult to integrate or to even provide a common view of business information. The advantage of migrating some data to cloud-based databases is around the cost and ease of doing so. Thus, you can spin up terabytes of operational data stores without having huge software and hardware costs appearing on budgets and causing concern in the CFO's office or, worse, the boardroom.

    The second reason is performance. Databases in enterprises often don't provide data in a timely manner to support those running the business. Queries that should take 10 or 15 minutes instead take hours. Moreover, in many instances, the data is erroneous. Cloud-based databases, if engineered correctly, typically provide much better performance than traditional on-premise systems. This is due to the fact that they can gather up as many processor instances as required to complete the database processing quickly.

    No, cloud-delivered databases won't save you. Indeed, they could complicate matters if you're not careful. However, the ease of provisioning, cost advantage, and better performance mean that they are the best value when it comes to database processing.

    Given all the positives, do I believe the migration timeframe is 2013? As in all things, there is a ramp-up period. Now that commercial options are available from several vendors, we'll start getting toes-in-the-water efforts in 2012, then see the big wave of implementations in 2013.
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    Gartner Says Worldwide Cloud Services Revenue Will Grow 21.3 Percent in 2009

    Cloud Services to Be Discussed at Gartner Outsourcing Summits Being Held in Las Vegas, London and Tokyo

    STAMFORD, Conn., March 26, 2009— Worldwide cloud services revenue is on pace to surpass $56.3 billion in 2009, a 21.3 percent increase from 2008 revenue of $46.4 billion, according to Gartner, Inc. The market is expected to reach $150.1 billion in 2013.

    “Cloud computing is a broad and diverse phenomenon. Much of the growth represents a transfer of traditional IT services to the new cloud model, but there is also scope for creation of substantial new businesses and revenue streams,” said Ben Pring, research vice president for Gartner. “Cloud computing enables a shift in IT provision from direct purchase and payment for services to provision of services which are free at point of use and where revenue is derived from advertising.

    Services supported by advertising are currently, and will remain, the largest component of the overall cloud services market through 2013.”

    Cloud computing is a style of computing where scalable and elastic IT-enabled capabilities are provided "as a service" to external customers using Internet technologies.

    Business processes delivered as cloud services are the largest segment of the overall cloud services market, accounting for 83 percent of the overall market in 2008. The segment, consisting of cloud-based advertising, e-commerce, human resources and payments processing, is forecast to grow 19.8 percent in 2009 to $46.6 billion, up from $38.9 billion in 2008.

    The largest component of the overall cloud services market is cloud-based advertising. This component represented 60 percent of the market in 2008 with revenue of $28 billion and is forecast to reach $33 billion, and make up 58 percent of the overall market in 2009.

    This reflects the success of Google in creating a new business and delivery model for IT-based services, which is being emulated by Yahoo, Microsoft and others.

    “Advertising as a cloud service is the capability to deliver advertising where the content and the fee charged are determined at the time of end-user access, usually by an auction mechanism that matches bidders with spots as they become available,” said Mr. Pring. “We expect cloud-based advertising to continue to reshape and redefine the advertising and media markets over the next few years.”

    While much of the publicity for cloud computing currently centers on systems infrastructure delivered as a service, this is still an early-stage market. In 2008, such services accounted for only 5.5 percent of the overall cloud services market and are expected to account for 6 percent of the market in 2009. Infrastructure services revenue was $2.5 billion in 2008 and is forecast to reach $3.2 billion in 2009.

    “Cloud-based infrastructure services are expected to see significant adoption through 2013,” said Mr. Pring. “This segment probably has the largest range of possible outcomes, depending on how aggressively cloud computing is embraced by the major outsourcing vendors and their customers.”
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    Post by Dr. Thorton Thomas Balley with UCLA California, University Cloud Provider Group, LLC

    In the world of information technology, it seems that every few years a new concept comes along that emerges as being the next great leap in technology. One of the current concepts that fits that description in the IT world is called
    cloud computing
    .

    However, before a company decides that it will embrace cloud computing, it needs to make sure that it understands all the implications of this new offering.

    As with most technologies, there are many benefits that can be gained, but along with understanding the benefits, the business risks must also be evaluated. When making this evaluation, it is important to keep in mind not only the short term needs, but the long term objectives and goals of the organization.

    In recent years, the Obama administration has pushed for all federal agencies to investigate cloud computing to see if it will benefit each agency. “The Federal CIO Council under the guidance of the Office of Management and Budget (OMB) and the Federal Chief Information Officer (CIO), Vivek Kundra, established the Cloud Computing Initiative to fulfill the President’s objectives for cloud computing.”5 With the recent push from the current administration, cloud computing is expected to grow by leaps and bounds over the next few years.

    In some studies, there are predictions that “cloud services will reach $44.2 billion in 2013, up from $17.4 billion of today, according to research firm IDC.”4 This paper will lay out the considerations that an organization should consider at before making a decision to use or dismiss cloud computing at the present time.

    Overview of Cloud Computing:

    “Cloud Computing is a model for enabling convenient, on-demand network-based access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interactions.”2 This definition is one of many that have been introduced within the IT industry, but what does this actually mean? The concept of a cloud can be looked at as a “leasing-versus-owning concept – an operational expense versus a capital one.” 4

    To understand the cloud computing concept more clearly, let us compare it to a more common concept: paying for electric utility. Each month, a household or business utilizes a certain amount of electricity which is monitored by a company and the consumer is billed based on their usage. If each household had their own power source, that would be congruent with non-cloud computing; there is no central power source that households take advantage of. If, as is the standard case, households buy their power from a consolidated power source (e.g. a power plant), that would be like taking advantage of a cloud; many users sharing a resource to fulfill their independent needs. Using this simple example, the cloud would be similar to the power plant, providing either infrastructure or software to customers on pay-per-use basis.

    Some experts may disagree, but in many regards, cloud computing is similar to the way that computers were used when they first entered the market. At the advent of computers, computers (and associated facilities) were extraordinarily expensive and only owned by a few select organizations such as universities or the government. Few had the expertise to support a separate computing facility in house. Therefore, companies would lease time on computing resources provided by a small number of providers, only purchasing what they needed for what they were working on. In a similar model, cloud computing introduces the concept of buying resources as needed, and similar to the past, the resources can be accessed from a remote location.

    Key differences include quality of service, and variety of services offered by cloud computing vendors.

    The National Institute of Standards and Technology (NIST) serves as a guide towards helping government agencies achieve cloud. NIST’s cloud model “promotes availability and is composed of five essential characteristics, three service models, and four deployment models.”2 As this paper continues, each of these components will be addressed.

    Development Models:

    Prior to being able to evaluate if cloud computing is a good fit for a given organization, the general concepts of cloud computing must be understood. There are a number of different deployment models as well as applications of clouds that make up a cloud environment. The cloud deployment models include: public cloud, community cloud, private cloud and hybrid cloud. There are strengths and weaknesses to each deployment model as it relates to the specific case that a cloud is being considered for use with.

    The following provides a summary understanding of each deployment model so that one can be chosen to move forward with consideration of cloud implementation.

    Public Cloud

    “Made available to the general public or a large industry group and is owned by an organization selling cloud services”2

    A public cloud is owned by a third party vendor that sells, or offers free of service, a cloud that can be used by the general public. A public cloud is the quickest to setup within an organization, but it also has a limited amount of transparency and limits the amount of customization.

    Community Cloud

    “Shared by several organization and supports specific community that has shared concerns” 2

    A community cloud is an architecture that is established when a group of organizations come together to share resources. A community cloud is a mini public cloud, but only a select group of organizations will be authorized to use the cloud. In contrast to the public cloud, it will generally be more expensive since it will only be used within a smaller group of organizations and all of the infrastructure must be established.

    A community cloud is a great choice for a group of organizations, such as a group of federal agencies that desire to share resources but want to have more control over security and insight into the cloud itself.

    Private Cloud

    “Operated solely for an organization” 2

    A private cloud is one that is established to support a small singular organization. There is much debate if a private cloud should be considered a cloud at all, as the infrastructure and management of the cloud remains within the organization.

    Hybrid Cloud

    “Composition of two or more clouds (private, community or public) that remain unique entities but are bound together by standardized or proprietary technology that enable technology that enables data and application portability.” 2

    A hybrid cloud allows for some of the resources to be managed by a public cloud environment, while others are managed internally by a private cloud. This will normally be used by an organization that wants to allow itself to have the scalability features that a public cloud offers, but will want to keep mission critical or private data internal to the organization.

    Service Models:

    In addition to the platform on which a cloud will be deployed, there are a variety of different applications of cloud. There are three major types of cloud services, Software as a Service (SaaS), Platform as a Service (PaaS) and Infrastructure as a Service (IaaS). Described below are the concepts between the varying types of cloud models.

    Software as a Service (SaaS):

    “Delivers software over internet without need to install and run applications on the customers own computers” 2

    SaaS allows applications to be used by customers over the internet to complete business processes. SaaS is not a new concept; for example, “Salesforce.com has been providing on-demand software for customers since 1999.”6 The advantage of SaaS is the software is run from one centralized location, which means that that the software can be accessed from any location over the internet. The other benefit of having the software managed in one location is that the patches and updates only need to be done once, eliminating the time consuming need to conduct software updates on every machine. Lastly, SaaS is generally “on-demand” which means that an organization does not have to commit to enterprise licenses.

    Platform as a Service (PaaS):

    Delivers a computing platform and/or solution stack as a service, often consuming cloud infrastructure and sustaining cloud applications” 2

    The PaaS is a platform that helps to deliver an environment where a user can use the clouds to develop new applications without the need to have the software or infrastructure purchased in-house. The consumer will have control of the applications that are running on the cloud, but will not have control of the infrastructure that it is running on. In essence, PaaS provides “anything needed to support how a company builds and delivers Web applications and services in the cloud.”3

    Infrastructure as a Service (IaaS):

    “Delivers computer infrastructure, typically platform virtualization environment as a service. It’s an evolution of virtual private server offerings.” 2

    IaaS is using the cloud to supply the infrastructure that would normally have to be procured by a singular organization to run an organizations IT infrastructure. Included in the infrastructure are such things as servers, memory and storage that allow a customer to scale up or down as necessary. The infrastructure can than be used by customers to run their own software with only the amount of resources that are needed at a given moment in time. In the past, companies would often have to purchase a huge infrastructure to support a periodic spike in the need for resources, leaving the servers and networks idle for much of the remaining time. With IaaS, resources will not be wasted, because only what is needed at a given moment is utilized. The customers to the cloud service have control over the operating systems and applications, but don’t manage the cloud infrastructure.

    Pros and Cons of Cloud Computing:

    Now that the basic concepts of cloud computing are understood, an organization needs to consider all of the impacts that cloud will influence. As one might expect, there are a number of considerations that need to be weighed to decide if an implementation of cloud computing is the best approach for a given organization.

    Advantages:

    There are many advantages that can be gained from the use of cloud computing. Cloud computing is built upon the idea of economies of scale. The great thing about the concept of cloud is the potential cost-savings benefits that can be gained for a small startup, large company, or even an entire federal agency.

    Cloud computing eliminates the usual high up-front cost that companies often cannot afford, allows for “infinite” resources on-demand, and provides the ability to pay for resources as they are needed. It also removes the need for special facilities and highly trained personnel dedicated to IT and the need to continually upgrade hardware and software as technology moves on and company requirements change.

    In general, the use of cloud computing should reduce costs by companies paying for only the resources that are needed. Many companies do not know what the demand will be for their IT infrastructure, which previously meant that companies either over-bought servers or were overwhelmed by demand that could not be handled; leading to a loss of customers or degradation of service to their customers. In either scenario, there is a detrimental impact because money was inefficiently expensed on unnecessary hardware and/or potential sales were lost.

    Maintenance of software can be just as big an expense for organizations as the initial purchase. With the use of cloud computing, software updates and backups are made without the organization having to spend time and money on these activities. This helps to alleviate many of the technical burdens that are often put on companies and allows them to concentrate on their core competencies while still gaining the advantage of having the most up-to-date version software.

    Cloud computing allows a company to operate in an elastic fashion. Resources can be scaled up or down as needed by a project, consumer demand or operating need. The elasticity that is gained by cloud computing allows projects to proceed in a manner that is appropriate, without the time consuming and costly delays that the purchase of hardware and software has through the procurement process. Resources can be quickly provisioned/de-provisioned, which should result in a lower investment cost.

    The use of cloud is looked at as an environmentally friendly approach. Currently, there are a huge number of server farms that operate to serve individual organizational needs. With cloud computing, a single server farm can support a large number of different entities, potentially reducing power requirements, emissions, and disposal of old electronics.

    Disadvantages:

    A company may think that cloud computing is unquestionably the way to go, but there are a number of concerns that need to be taken into consideration before a company elects to implement cloud computing. The main concerns inherent in cloud computing include security, privacy, reliability and cost.

    Security is by far the most common reason that an organization states for not moving forward with cloud. Many organizations ask: “who would trust their essential data out there somewhere?”1 The amount of security control that an organization will have depends on the type of cloud structure that is adopted; private, public or community. The amount of security control is highest in a private cloud and lowest in a public one. While a cloud environment might be just as secure as a non-cloud, there is limited transparency into the cloud which escalates the worry of security. Along the same lines, there is also a concern by many organizations about the amount of privacy that a cloud environment could potentially lack.

    The third party vendor that is supplying the cloud could potentially access a company’s sensitive information, which increases the risk of a privacy breach.

    Reliability is a huge concern for many organizations; having a service down for even a few minutes a year could be very costly or even cause a safety concern. Cloud takes the control of reliability out of the hands of the organization and puts it into the hands of the cloud vendor. It is important that service level agreements are established with the cloud vendor to make sure the reliability requirements are agreed upon by both parties upfront.

    In some organizations, especially within the government, there are reporting laws that make it so a cloud option might “not be an acceptable solution due to government regulations such as Sarbanes-Oxley and Health and Human Services Health Insurance Portability and Accountability Act (HIPPA)”.1 In addition, there are many regulations that prevent sensitive data from being transmitted beyond the borders of a nation. Cloud computing farms are general built in locations that offer the lowest possible cost, many times outside the borders of the customer’s nation. Currently, clouds are being established that alleviate this concern, but as a result, the cost of using the cloud vendor increases.

    While the “advantage” section mentioned how cloud computing was a way to lower costs, this is not always the case. The initial cost of utilizing a cloud will be lower, but the lifetime costs could be much higher due to the continual expense of paying for service. Lastly, there is always the concern the business that is selling the cloud services goes out of business. Cloud applications from one provider will generally not be compatible with other providers’ clouds; thus limiting an organization’s options if they needed to change providers for some reason.

    Cloud Implementation:

    The first step that needs to be taken before deciding to implement a cloud within an organization is deciding if cloud is the right fit. The proper analysis needs to be conducted to include: cost, time, risk, benefits and interoperability. The cloud environment could be a great revolution for a given organization, but it is not a one-size-fits-all solution. If flexibility and scalability are an organization’s paramount needs, cloud is likely an optimal solution. In organizations that have high concerns for security and privacy, cloud might be a viable IT solution, but an in-depth analysis of the tradeoffs needs to be conducted. The length of time that an application or infrastructure will be commissioned should be a factor in deciding if cloud is an appropriate model. For a short duration project, cloud is likely an excellent candidate due to the fact that the infrastructure does not need to be procured. In the case of a long term implementation, cloud might still be a very viable option due to the fact that demand often fluctuates. This being the case, if demand is steady, a procurement of the hardware might a better option, considering cloud normally has a higher cost per transaction.

    After it has been decided that a cloud environment is the correct fit, the layer of cloud that will be implemented needs to be selected: SaaS, PaaS or IaaS. Each of the differing layers brings with it entirely different questions. Following the selection of the layer, the type of platform that the cloud will be deployed on needs to be chosen: public, community, private or hybrid.

    It is important to take into consideration the entire life cycle cost of implementing cloud. Without much question, the initial cost of implementing a cloud will be lower, but since costs are paid for on a per-use basis, the cost over the entire lifetime of could potentially be higher with cloud.

    When developing the cost estimate to establish an IT infrastructure without cloud, it is essential that cost beyond the initial purchase of the hardware and software are taken into account. With cloud, especially in the public cloud, there is a large reduction in the costs for updates/patches, maintenance and reductions in staff, all factors that need to be taken into consideration when doing a fair comparison. Simply put, opportunity cost must be determined for moving to a cloud and a decision should be made based on the needs of the organization.

     

     

    SEE THE CLOUD MYTHS "OUT THERE"....

    https://sites.google.com/site/clearcloudcollection/home

     

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    http://clear-cloud.com/faqs.html

    http://clear-cloud.com/mobile_devices_replacing_the_enterprise_desktop.html

    http://clear-cloud.com/all_about_mobile_devices.html

    Work with Corporates and Enterprises to acquire - for pennies on the dollar - their valuable IT Asset Disposals that are Mobile Devices. Sell at profit margins of 300% all day. As a PC Equipment Broker you'll make enormous money with these laptops, netbooks, Blackberrys, notebooks, smartphones and more...this is a little known but huge, fast growing, and very profitable market niche in today's troubled US economy - where people and corporates and their employees need to be on the Internet, wirelessly, all the time, everywhere...join the Wireless Revolution!

     

    Now we'll look at the more Advanced and powerful Mobile Devices with multi-touch, embedded cellular radios, extremely high screen resolution, powerful GPUs and multi-core CPUs used in these Mobile Computing and Cloud Computing handsets.

     

    Examine these powerful and advanced Mobile Cloud Computing Devices - you'll get these too as a Broker!

    Our MAIN BELIEF here at Clear-Cloud - Network:

    The Web - which uses HTML code that is slow and tired - and which presents to us browsers the non-dynamic or not live and dynamic web page stuff - is diminishing - and FAST. YET the original Internet, aka, the NET (and we do NOT mean the WEB, which is just a small portion of the Internet) is now heavily using advanced IP and TCP protocols for XFERING THE PACKETS OF BITS....this is increasing big time now - email, streaming VIDEOS, IM (Instant Messaging) Peer-to-Peer Social Networking, live real time TWITTER sessions, and SOCIAL NETWORKS LIKE FACEBOOK with more users than Google as of
    9-11-10...well, these platforms are seeing EXPONENTIAL GROWTH.

    Also, Google cannot "crawl" this type of Internet activity, as it does with static HTML Web sites. And there's real MONEY TO BE MADE HERE by the survivors in MOBILE CLOUD NEW ECOSPHERE.....The LIVE and REAL TIME MOBILE CLOUD is here...and Mobile Computing Devices such as Smartphones, Netbooks Tablet PCs are here too...want in?

     

     

    See our new simplified Interface - with all the FREE Training and Learning Sessions categorized in an easy to navigate manner.
    Enjoy.....
    http://clear-cloud.com/training.html

    Clear-Cloud.com

    Clear-Cloud.com is a Mobile Device Broker reseller and Trainer Channel. Mobile professional buyers can source commercial surplus inventory
    (i.e, Enterprise-Corporate Off-Loads) and government surplus assets in an online environment. Bulk lots are sold by the truckload, pallet, or small package, and conditions range from new in a box to customer returns and used.
    Our wide variety of product categories includes Smartphones, Laptops, Tablet PCs, Netbooks, eReaders, mobile Hotspot devices, and more.
    Edit Text

     

    Grade explanations:
    Excellent (A)

    These units are "Like New" - Fully tested and functional, with no cosmetic or display defects. Excellent condition all around.
    This Grade applies to approximately 95% of our Liquidation offerings.

    Light Use (B)These units have very light scratches and minor cosmetic blemishes. These are fully tested and functional, with no display defects.
    Moderate Use (C) These units have some very small scratches or scuffs. These are fully tested and functional units with no display defects.
      
      
    7-inch-android-tablet.jpg

    4GB 7” capacitive multi-touch touchscreen Tablet Android 4.0 camera, 3G
    New
    Min order 44
    Price per unit $110.00
    Off-loaded to Enterprise-Corporate liquidation channels. Original acquisition was 334 units. Now 77 left. If interested email us at clearcloud101@gmail.com or
    call 1-661-670-6092. Min order is 44 Tablets. Prior Enterprise owner was Allstate Insurance, Chicago, Il....USA only, NO foreign orders accepted.


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    Like New - 8GB 7" capacitive touchscreen Tablet Android 4.0 webcam, 3G
    Min order 97 units, $46.75 per Tablet
    Prior owner of lot was Farmers Insurance San Francisco, Ca.
    A very popular Tablet...an easy sell on your website, or, locally via swap meets.
    Original acquisition was 884 units. Now 122 left. If interested email us at clearcloud101@gmail.com or
    call 1-661-670-6092. Min order is 97 Tablets. Prior Enterprise owner was Farmers Insurance, Austin, Texas....USA only, NO foreign orders accepted.


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    verizon-portable-hotspot.jpg
    Verizon Mobile hotspot; Corporate-Enterprise Off-load, Frys Computers Inc (prior lot owner was Frys.com, USA) 368 units left; min order 411 units, $9.22 each. An excellent choice....sell locally or on your blog or website...make an easy $35 per to $55 per sale....very popular with businesses and consumers.
    Original acquisition was 1,274 units. Now 868 left. If interested email us at clearcloud101@gmail.com or
    call 1-661-670-6092. Min order is 411 Verizon Mobile Hotspots. Prior Enterprise owner was Frys.com Woodland Hills, Ca....USA only, NO foreign orders accepted.
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    Panasonic 3D Blu-ray player
    Semi New -
    Min order 397 units, $23.75 per Blu-ray player
    Prior owner of lot was Pacific Premier, LA Ca.
    A very popular Blu-ray player...an easy sell on your website, blog, or, locally via swap meets.
    Original acquisition was 884 units. Now 977 left. If interested email us at clearcloud101@gmail.com or
    call 1-661-670-6092. Min order is 397 Blu-ray players. USA only, NO foreign orders accepted.
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    C Grade Dell Laptops original MSRP $2106
    SEE IMAGE BELOW
    Original Enterprise owner of this lot was 3M Corporation, Dallas Texas
    Lot acquisition was 3,345 units....min order is 419 Laptops.....$113.55 each.
    C Grade Dell Laptops original MSRP $2106
    Corporate-Enterprise Off-load, 3M Corporation, Dallas Texas
    (prior lot owner was 3M Corporation, Dallas Texas USA) 211 units left; min order 419 units, $113.55 each. An excellent choice....sell locally or on your blog or website...make an easy $255 per sale....very popular with businesses and consumers.
    Original acquisition was 3345 units. Now 211 left. If interested email us at clearcloud101@gmail.com or
    call 1-661-670-6092. Min order is 419 C Grade Dell Laptops. Prior Enterprise owner was 3M corporation Dallas Texas....USA only, NO foreign orders accepted.
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    Clear-cloud.com

     

    T-Mobile Samsung T679 Exhibit II 4G Prepaid Android Smartphone (UNLOCKED)
    (SEE IMAGE BELOW)
    Min 193 units
    $36.75 each
    Original Enterprise owner of this lot was SEARS CORP. NEW YORK, Lot acquisition was 1323 units....min order is 193 Units.....$36.75 each.
    (An excellent choice....sell locally or on your blog or website...make an easy $98 to $133 per sale....very popular with businesses and consumers)
    If interested email us at clearcloud101@gmail.com
    or call 1-661-670-6092. USA only, NO foreign orders accepted.

    SEE IMAGE BELOW

     

    peter-cloud/T-Mobile-Samsung-T679-Exhibit-II-4G-Prepaid-Android-Smartphone.jpg
    T-Mobile-Samsung-T679-Exhibit-II-4G-Prepaid-Android-Smartphone
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    How Mobile Device Brokers Make Revenue

    With the huge proliferation of Mobile Devices and Mobile Cloud Computing...the Enterprises-Corporates we work with are now putting thousands of VALUABLE Mobile Devices onto the IT Asset Disposal pipeline.


    For example, Hertz Intl in New York just released 1,183 business Laptops from HP...onto the IT Asset Disposal Off-Load channel.
    These are like new devices - used by their employees only for 122 days. They have embedded 4G Broadband modem, 4GB Ram, quad core CPU, optical drive; 7500 rpm 2TB hard drive...Windows Professional 7.....wifi 802.11 n.....17.6 wide screen...and Bluetooth.


    These devices are available to our Brokers for $38 each...on Amazon and eBay the same models sell for $198 to $337 every day. So there is lots of room for profits....but the new Broker has to realize that the units can only be acquired by lot-batches of (usually) minimum 110 to 127.
    The units have their hard drives scrubbed...then a new version of the op sys is installed....and usually the basic set of business applications.


    We have found - without a doubt - that our most successful Brokers make the most money by performing FACE-TO-FACE sales...that is, at swap meets, flea markets, and by the Broker placing small cheap ads in the local newspaper....this is much easier and BETTER than selling on the web....because...we show how, once you make a face-to-face sale, you gain a long term repeat client.

     

    new-gallery-777/pc-broker.jpg
    Dell Laptops Dell Laptops Latitude business laptop original MSRP $1106
    SEE IMAGE ABOVE Original Enterprise owner of this lot was Sears Corp Boston Ma
    Lot acquisition was 5,895 units....min order is 106 Laptops.....$55.99 each.
    Corporate-Enterprise Off-load, Sears Corp Boston Ma
    (If interested email us at clearcloud101@gmail.com
    or call 1-661-670-6092. USA only, NO foreign orders accepted.
    ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

     

    Dell Laptops business
    SEE IMAGE BELOW Original Enterprise owner of this lot was Sears USA, New York, NYC

    Lot acquisition was 4335 units....min order is 77 Laptops.....$66.99 each.
    Dell Latitude Laptops original MSRP $499.00
    Corporate-Enterprise Off-load, Boston Ma

    (An excellent choice....sell locally or on your blog or website...make an easy $114 to $255 per sale....very popular with businesses and consumers)
    If interested email us at clearcloud101@gmail.com
    or call 1-661-670-6092. USA only, NO foreign orders accepted.

     

    new-gallery-777/dell-latitude.jpg

    Dell Laptops business

    RIM Blackberry Curve 3G 9330 Smartphone (SEE IMAGE BELOW)
    Min 186 units
    $38.65 each
    Original Enterprise owner of this lot was Sears Corp El Paso Tx. Lot acquisition was 1266 units....min order is 186 units.....$38.65 each.
    (An excellent choice....sell locally or on your blog or website...make an easy $177 to $229 per sale....very popular with businesses and consumers)
    If interested email us at clearcloud101@gmail.com
    or call 1-661-670-6092. USA only, NO foreign orders accepted.

    SEE IMAGE BELOW

     

    peter-cloud/rim-smartphone.jpg
    rim-smartphone
    Get with it....Now! Realize that today many, many, many of “yesterday’s jobs” are going bye..bye.......
    Why? Because of super smart cloud based algorithms, advanced cloud computing concepts, and AUTOMATION. You can join www.clear-cloud.com in the Mobile Cloud Computing Revolution (email us at
    clearcloud101@gmail.com) …..you can easily make over $2K weekly by acquiring the Enterprise-Corporate semi-new Mobile Devices at pennies on the dollar, and then selling these devices at your regional-local swap meets....clearing (without breaking a sweat) an average of $100 per sale.....and remember....the HUGE American “underground economy” is $7.7 Billion dollars, (i.e., swap meets!) and is growing....weekly.....

     

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    Dell Business Laptop MSRP $588 Min lot buy is 51 units...price per laptop is $71.22
    This ultramobile 13” business laptop offers vital security features and 3rd Gen Intel® Core™ processors. Stay protected, boot up and load apps in a flash.
    Dell Laptops Vostro 3360 (SEE IMAGE BELOW)
    business
    laptops
    SEE IMAGE BELOW
    Original Enterprise owner of this lot was Sears USA, Chicago, Lot acquisition was 4935 units....min order is 51 Laptops.....$71.22 each.
    (An excellent choice....sell locally or on your blog or website...make an easy $214 to $275 per sale....very popular with businesses and consumers)
    If interested email us at clearcloud101@gmail.com

    or
    call 1-661-670-6092. USA only, NO foreign orders accepted.
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